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One of the best aspects of the RSA is its ethos of trusting in the general public to come up with solutions to big problems. Indeed the Society’s raison d’etre for a very large part of its existence was to offer cash prizes and honours to anyone who could develop new inventions or ideas in response to challenges set by the RSA. It was by this method, for example, that the Society played a central role in revolutionising agricultural practices in the eighteenth century.